Oct
22
WSJ: Cult Musician Mojo Nixon Storms the Web
Mr. Nixon, who was hoping to get just 10,000 or so downloads out of the scheme, says he is very happy with the outcome so far. Typically, about 35,000 of his songs a week trade on illegal file-sharing networks, levels that largely haven’t changed since the promotion started Oct. 6, indicating a separate group of fans may be tapping into the songs.
“That would be much bigger than his traditional audience,” says Eric Garland, chief executive officer of filesharing consultancy Big Champagne LLC. “The people-who-bought-this-also-bought aspect of Amazon is going to make this really viral within the Amazon marketplace.”
